In my day, when we had a gig, we hand-drew our own flyers, copied them using the drama teachers pass-code on the college photocopier, and they were distributed by whoever had the afternoon off. We passed around badly recorded demos on cassette tapes, and only Gordon Gecko carried a cellphone.
These days most artists or bands worth their salt make use of the never-ending supply of Social Media sites out there to promote their wares. Facebook, Twitter, Instagram and their like are fantastic promotion tools, but why send all your fans to other sites for Mark Zuckerberg to punt them viagra when you can build your own central hub for all your various social media. With the same level of technical know-how as playing the riff from “Smells Like Teen Spirit” and the cost of a new packet of bass-guitar strings (you’re going to turn the bass player down in the mix anyway), you too could possess your own website combining all the greatest hits of the social media world in one place (viagra punting optional).
Session: How many drummers does it take to build a website?
Time: 16:15 – 16:40
