How do you make your website work for you? You have the audience, but your website does not meet its objective to generate sales or leads for you.
In this session we will discuss various strategies and techniques to monetize your website:
- Can I make money from my website? Changing your mindset has a lot to do with how you look at your website
- Your audience psychology: Understanding your audience and giving them what they need. Using Analytics and other free tools to better understand your website visitors
- Top 5 ways to monetize your website. Explaining the various advertising networks and how they can add value to your website.
- Banner ads vs Contextual ads. Explaining the difference and what is best for your website
- Tracking you success and optimizing for better results. Everything on your website can be tracked and you will learn how to use the statistics to optimize your website for better conversion ratios
- Learning from other websites: Simple case studies to show you how
- Explaining 7 simple steps to get your audience to act.
- Getting your “call to action” right
- “Thinking out of the box”
- Essential WordPress plugins to assist you to monetize your website. Plugins the “gurus” use and why they use it.
The session has a lot of examples and case studies. It is really a “fun” topic and my goal is to get the audience to be more creative than just putting banners on their websites and wait for response.
Session:Monetizing Your WordPress Website – Treating Your Blog As A Business
Time: 10:00 – 10:25
